Fidelity Life is a big-hearted, New Zealand company with offices in Auckland, Hamilton, Tauranga, Wellington, Christchurch and Dunedin. They are a specialist life insurance provider for individuals, businesses and employers. Fidelity Life’s purpose is to protect New Zealanders’ way of life.

They believe that independent financial advice enables you to make informed decisions about your insurance protection. Together with a network of financial advisers, Fidelity Life is committed to reducing under-insurance while protecting their customers.

Fidelity Life was founded in 1973 by Gordon Watson and his wife Shirley to offer insurance products specifically designed for New Zealanders. And they’ve been delivering on this ever since. Fidelity Life are Kiwi through and through.

New Zealand has one of the lowest rates of life insurance in the developed world. The Fidelity Life team continues to believe the Kiwi way of life is worth protecting. They paid out claims in excess of $100 million to more than 1,200 people last year. They’re there for over 100,000 customers and their families when they them.

Independent financial advisers play an important role to help Fidelity Life provide you with what you need. They form a long-term relationship to help you maintain insurance protection that meets your changing needs. Trusted advisers also play a key role in demystifying the process, making sure you have peace of mind and, most importantly, supporting you when you need them.

Fidelity Life holds an A- (Excellent) financial strength rating from A.M Best. They’re sensible when it comes to managing risk and maintaining their financial strength.

Fidelity Life’s scale and growth has been underpinned by strong adviser and strategic alliance relationships, excellent service and the successful acquisitions of Farmers Mutual Life, TOWER Life and Lumley Life books of business. Consolidation strengthens the sector, and when done right benefits both customers and shareholders.

Fidelity Life invests heavily in technology and innovation. They remain committed to appropriate solvency and financial strength ratings. There is a strong management team with good governance in place to drive and support these initiatives.